Last edited by Mezira
Friday, May 15, 2020 | History

3 edition of The greatest direct mail sales letters of all time found in the catalog.

The greatest direct mail sales letters of all time

how they were created, why they succeeded, how you can create great sales letters, too!

by Richard S. Hodgson

  • 106 Want to read
  • 39 Currently reading

Published by Dartnell Corp. in Chicago, IL .
Written in English

    Subjects:
  • Sales letters -- Handbooks, manuals, etc.,
  • Mail-order business -- Handbooks, manuals, etc.

  • Edition Notes

    Includes bibliographical references (p. 449) and index.

    Other titlesSales letters of all time.
    Statementby Richard S. Hodgson.
    ContributionsDartnell Corporation.
    Classifications
    LC ClassificationsHF5730 .H63 1986
    The Physical Object
    Paginationiii, 454 p. :
    Number of Pages454
    ID Numbers
    Open LibraryOL1225446M
    ISBN 100850131553
    LC Control Number94225750

    How To Write the World’s Greatest Sales Letter. By Jeffrey Dobkin Our own highly stylized Insurance Sales Letters A sales letter in direct mail isn’t really a letter. A letter is a personal correspondence you send to one or two people. In direct mail, a letter is a highly stylized ad designed to look like a letter. Any arguments? Now you know: What you are writing is not really a letter. Feb 20, - For over 25 years, Josh C. Manheimer has created some of the most successful direct mail sales letters in the history of direct response marketing. See more ideas about Direct mail, Sales letter and I am awesome.

    but in many public libraries): The Greatest Direct Mail Sales Letters of All Time (published by Dartnell) and World’s Greatest Direct Mail Sales Letters (NTC Books). Or, on request, I can send a copy of it to. you as an E-mail attachment. Incidentally, during . Great Sales Letters Copies of 59 of the greatest Sales-letters ever written Use of story to sell nuts by mail order s letter selling the first electronic memory “teleprinter” 2nd Franklin Mint letter selling its collection of “The Greatest Books of All Time”.

    Oct 24,  · Even if you write a masterpiece direct mail letter, remember nobody, reads any sales letter from the beginning to end. Use the P.S., one of the most read parts of any letter, to emphasize on your offer, call to action or additional benefit included in this particular proposal to make sure that your potential customer will go back and read lphsbands.comon: Victory Blvd., Suite 1, Staten Island, , NY. Anyone who wants to write a great sales letter can get off to a dynamite start by simply reading the grand controls and learning the magic formula they contain. I have compiled a little ebook that feartures 5 of the greatest sales letters of all time along with some commentary about what makes these letters so .


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The greatest direct mail sales letters of all time by Richard S. Hodgson Download PDF EPUB FB2

Jul 28,  · Greatest Direct Mail Sales Letters Of All Time: Top American direct marketers choose the best-ever direct mail communication and lay bare the secrets of persuasive sales writing in this page mega bestseller. This helpful data will help you become an absolute sales-clicking /5(10).

Not the envelope copy. Not the lift notes. Still, if your focus is writing great sales letters you must own this book. The second guide you MUST own is Million Dollar Mailings by Dension Hatch. Million Dollar Mailings breaks down not just sales letters, but shows lift notes, envelope copy and a history of many of the copywriters and their designers/5(10).

Richard S. Hodgson has compiled over of the best sales letters ever written, covering a wide variety of products and services. Each letter is presented in its entirely, with an in-depth analysis from Hodgson on each piece, explaining how the letters were developed and /5(4).

Sep 01,  · Richard S. Hodgson has compiled over of the best sales letters ever written, covering a wide variety of products and services.

Each letter is presented in its entirely, with an in-depth analysis from Hodgson on each piece, explaining how the letters were developed and what factors made each so successful.5/5(1).

Sep 24,  · World's Greatest Direct Mail Sales Letters (NTC Business Books) [Herschell Gordon Lewis, Carol Nelson] on lphsbands.com *FREE* shipping on qualifying offers.

Here is incisive commentary and more than fully illustrated examples revealing the 5/5(4). Jun 12,  · The greatest direct mail sales letters of all time: how they were created, why they succeeded, how you can create great sales letters, too.

Item Pages: The Greatest Sales Letters Of All Time Understand the rules to writing a great sales letter and you possess the secret to unlimited wealth. Edited By John Jantsch Please distribute this book FREELY.

You may distribute, copy, or reprint this book as long as you do so as-is, without changes. It must contain the information about.

Aug 12,  · READbook World's Greatest Direct Mail Sales Letters (NTC Business Books) FREE BOOOK ONLINE. In line with my advice to study advertising copy that works, I thought I’d share what many consider to be the most successful sales letter ever.

The following is an excerpt from the classic direct-mail piece that generated an estimated $2 billion in revenue for The Wall Street Journal.I’ve seen adaptations and straight rip-offs dozens of times. Well, it’s the best sales letter ever written (as measured by profit).

The rest of the reasons are in the form of cash — cold, hard profit. Wall Street Journal’s copywriter wrote this direct mail sales letter that generated over $2 billion.

Still, if your focus is writing great sales letters you must own this book. The second guide you MUST own is Million Dollar Mailings by Dension Hatch.

Million Dollar Mailings breaks down not just sales letters, but shows lift notes, envelope copy and a history of many of the copywriters and their designers/5(10). May 23,  · On the Art of Writing Copy, Direct Mail Copy That Sells, World’s Greatest Direct Mail Sales Letters & Sales Letters That Sizzle: All the Hooks, Lines, and Sinkers You’ll Ever Need to Close Sales.

You can listen to my interview with Herschell Gordon Lewis here. Richard Armstrong. Richard was awarded Copywriter of the year Richard S. Hodgson is the author of The Greatest Direct Mail Sales Letters of All Time ( avg rating, 4 ratings, 0 reviews, published ), Greatest /5(4).

Mar 25,  · The only rule that applies to direct mail sales letter is that you have to be specific. If you are a sales manager and you have to frame an impressive direct mail sales letter then you need to use your creativity in framing an impressive letter which not only informs the customer about the product or sale but also compels him to make purchase.

Get this from a library. The greatest direct mail sales letters of all time: why they succeed, how they're created, how you can create great sales letters, too!. [Richard S Hodgson] -- Includes sample letters in Microsoft Word format on accompanying disk.

This page book gives you of the most effective direct mail sales letters ever written. Plus, get hundreds of tips and checklists for effective writin, ISBN Buy the The Greatest Direct Mail Sales Letters Of All Time ebook.

Here are 96 of the all-time best selling direct mail letters. (My only criticism is that I had to count the number of letters because it was not listed.) Before each letter, the editors explain the challenge, the solution, and their comments.

These letters contain ideas 5/5(4). Dec 01,  · Find the best price for books and DVDs. Search by title, author or ISBN. Greatest Direct Mail Sales Letters of All Time Richard S. Hodgson Hardcover published by Dartnell Corporation,U.S.

Add an alert Add to a list Add a alert. Enter prices below and click 'Add'. Greatest Direct Mail Sales Letters of All TimeReleased on: December 01, 32 Responses to Martin Conroy: Did he write the greatest direct mail letter of all time.

Andrew Cavanagh December 23, at am # The Wall Street Journal letter is a legendary piece of copy. All the examples for this article are “bite-sized” – short enough to read without taking up too much time – but also containing all the persuasive elements necessary to do the job.

But copying others’ work will only get you so far without understanding why it worked. Copies of 59 of the greatest sales letters ever written Classic Time-Life letter selling subscription to the “Gunfighters” book series Subscription sales letter from Popular Mechanics Letter selling subscription to Fly Fisherman Franklin Mint letter selling its collection of “The Greatest Books of All Time.This new and updated edition includes an overview, complete with illustrations, of new trends in direct mail.” The Robert Collier Letter Book – Robert Collier.

Another gem of a guide to direct response copy writing, Collier shares successful ways of selling products through proper advertising.Get this from a library! The greatest direct mail sales letters of all time: why they succeed, how they're created, how you can create great sales letters too!.

[Richard S Hodgson; Dartnell Corporation.].